What will you do?

The Marketing & Digital Communication Representative will develop, execute and measure Marketing strategies and programs to support business growth, working closely with the in-country sales teams, customer care and marketing teams.  The individual will be tasked with creating a highly effective marketing content strategy utilizing marketing and creative programs to drive high volume and quality results with limited budget. This role will suit a dynamic marketer who is highly organized, able to multi-task and has strong project management skills.

Main responsibilities:

• Coordinate the content strategy and project-manager the content calendar and content production for our global social media channels (e.g. case studies, videos, posts etc.).
• Develop and review content for the German social media channels, for the website and for sales literature, in close collaboration with marketing, the digital team and the social media agency ensuring messaging consistency across media
• Establish a communication calendar for newsletters to partners and distributors
• Collaborate in the improvement of marketing programs for EU Partners such as the Marketing Resource Center and the roll-out of Showpad
• Manage German social media community following guidelines and with the objective to grow and engage the community and generate more leads
• Contribute to the mapping of the customer journey with the goal to develop and implement a lead nurturing strategy