Key responsibilities

• Works as the 'face' to the local market brand managers for a Digital Marketing Campaigns and Content Management services
• Manage the planning, asset collection, implementation, tracking and measurement of digital marketing campaigns, on time and quality
• Manage campaign implementation and performance against agreed campaign activity
• Managing changes and updates in content for the respective brand on the websites/microsites/emails/landing pages and banners
• Managing content production requirements and liaising with the local market, onshore and offshore teams to induce localization efforts
• Providing recommendations to brands on improving content & campaign production and user experience online
• Managing content & campaigns deliverables for the brand and liaising with local creative agencies
• Propagating standard processes and standards for content & campaign management and providing guidance to the brand teams                      
• Managing any issues and concerns from the brand around delivery
• Sharing content & campaigns optimization reports through existing campaigns and sites where the content was used including use of web analysis tools such as Adobe Analytics, Oracle Eloqua email data reports
• Working cooperatively with key team members, clients and vendors
• Understanding, following and ensuring others follow all internal and client requirements around content lifecycle and also data protection, accessibility and related requirements
• Ability to present convincing arguments for recommendations to the client and 3rd parties while maintaining successful working relationships