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Data aktualizacji: 2022-10-04
Konsulting, Marketing
Data aktualizacji: 2022-10-04 Aplikuj
PwC is a powerful network of over 250.000 people across 158 countries. All committed to deliver quality in Assurance, Tax, Advisory & Technology services. Match your curiosity with continuous opportunities to learn, grow and make an impact. Join PwC and be a game changer.

The Global Marketing Organization (GMO) creates relevance, distinctiveness and growth for the PwC brand and business.  We work together with the global markets and territory marketing leaders to deliver the go-to-market priorities that are aligned to Platforms, and enable sales and marketing excellence across the network.

Salesforce Success is a global team, accountable for supporting the network to realise full value from the firm’s investment in Salesforce. The team uses deep insight and analytics to understand ways of working and drives consistent marketing and sales best practices to support enablement and adoption of the technologies. It also leads enhancements and innovations of the existing technologies and leads the drive to deliver platform expansion as determined by future investments. 

Global Digital Marketing Expert


As the Digital Marketing Expert, this position is part of a small global team and will be responsible to:

  • Serve as a hands-on advisor and technical consultant on complex Marketing Cloud solutions, including working with territories to define / refine requirements for digital marketing campaigns, advising on best practices, and completing technical activities in Marketing Cloud

  • Remain up-to-date on the latest process and technology advancements and identify digital skills gaps and help to fill those through completing / designing training 

  • Collaborate closely with other pillars of the Salesforce Success Team, Global Technology, and Salesforce vendor to support the network to realize the full value of PwC’s investment in Salesforce Marketing Cloud


Required Skills:

  • At least 5  years’ experience working in a marketing automation role, preferably in a B2B environment

  • One or more of the following certifications: Certified Marketing Cloud Administrator, Certified Marketing Cloud Email Specialist, Certified Marketing Cloud Consultant

  • Demonstrating knowledge of modern marketing methodologies, marketing automation technology (Salesforce Marketing Cloud preferred), segmentation techniques, and campaign analytics;

  • Working with Journey Builder, Email Studio, Cloud Pages, Contact Builder, Content Builder and Analytics Builder;

  • Working knowledge of AMPscript, SQL, HTML and CSS;

  • Building and managing relationships across the business and other marketing functions;

  • Navigating complex situations while applying firm policies and procedures to enable compliance across the network;


Preferred Knowledge:

  • Understanding across marketing and sales capabilities, including sales, marketing, brand and integrated content in a B2B context;

  • Working knowledge of other marketing technologies including customer data platforms; and

  • Working with leadership and the business to influence how the practice engages with the marketplace.

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