
Marketing and Communication Manager
Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.
YOUR ROLE
We are seeking a talented Communication and Marketing Manager to support Financial Services in communication with Clients and internal stakeholders. The ideal candidate will be responsible for developing and executing marketing strategies, creating compelling content, and enhancing our brand's presence across various channels. This role requires a creative thinker with excellent communication skills and a strong understanding of marketing and sales principles. Additionally, the candidate will leverage Generative AI (GenAI) technologies to amplify the impact of marketing campaigns and optimize communication strategies.
YOUR TASKS
- Develop and implement marketing campaigns to promote Capgemini Poland, Financial Services.
- Create engaging content for social media, websites, newsletters, internal communication and other marketing and communication channels.
- Collaborate with the sales team to develop strategies that drive sales and customer engagement.
- Analyze marketing trends and competitor activities to identify opportunities for competitive communication impact.
- Leverage GenAI technologies to create tailored marketing content and improve client interaction and communication impact.
- Utilize AI-driven analytics to gain insights into customer behavior and preferences, enhancing targeting and engagement strategies.
YOUR PROFILE
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Strong experience in marketing and sales communication.
- Storytelling in business, IT Consulting/Software/Digital Transformation and Financial Services (Banks, Insurers, etc.)
- Ability to work independently and as part of a team.
- Excellent organizational and time management skills.
- Experience with GenAI technologies and tools.
- Strong written and verbal communication skills (Polish and English).
WHAT YOU’LL LOVE ABOUT WORKING HERE
- Enjoy hybrid working model that fits your life - after completing onboarding, connect work from a modern office with ergonomic work from home, thanks to home office package (including laptop, monitor, and chair). Ask your recruiter about the details.
- Access to over 70 training tracks with certification opportunities (e.g., GenAI, Architects, Google) on our NEXT platform. Dive into a world of knowledge with free access to Education First languages platform, Pluralsight, TED Talks, Coursera and Udemy Business materials and trainings.
- Practical benefits: private medical care with Medicover with additional packages (e.g., dental, senior care, oncology) available on preferential terms, life insurance and 40+ options on our NAIS benefit platform, including Netflix, Spotify or Multisport.
GET TO KNOW US
Capgemini is committed to diversity and inclusion, ensuring fairness in all employment practices. We evaluate individuals based on qualifications and performance, not personal characteristics, striving to create a workplace where everyone can succeed and feel valued.
Do you want to get to know us better? Check our Instagram — @capgeminipl or visit our Facebook profile — Capgemini Polska. You can also find us on TikTok! — @capgeminipl.
ABOUT CAPGEMINI
Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 360,000 team members globally in more than 50 countries. With its strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms.
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Atmosphere
At Capgemini, we're proud to be a global leader in working with companies to transform and manage their business by harnessing the power of technology. We are guided everyday by the purpose of unleashing human energy through technology for an inclusive and sustainable future.